Border Trade Manager

Border Trade Manager Jobs in Lusaka – Join Yalelo Limited

Yalelo Limited is seeking a dynamic and results-driven Border Trade Manager to lead cross-border business growth initiatives in Lusaka, Zambia. This full-time role focuses on acquiring new customers from neighbouring markets, expanding sales through Yalelo border stores, and developing key wholesale, retail, distributor, HORECA, and institutional accounts. If you have a passion for cross-border trade and market development, this opportunity to contribute to Yalelo’s expanding footprint is ideal.

Key Responsibilities for Border Trade Manager Jobs in Lusaka

• Identify, prospect, and onboard new customers within targeted cross-border markets to build a sustainable sales pipeline.
• Drive increased customer traffic, sales volumes, and repeat purchases at Yalelo border stores.
• Develop strong relationships with wholesalers, distributors, retailers, traders, HORECA operators, and institutional clients.
• Conduct regular market and customer visits to uncover new business opportunities and strengthen existing partnerships.
• Grow larger-volume customers capable of becoming structured export, wholesale, or distribution accounts.
• Achieve monthly sales volume, revenue, customer acquisition, and market development targets.
• Prepare sales forecasts and market plans, monitor performance, and implement corrective actions as needed.
• Gather and report market intelligence on competitor pricing, product availability, customer preferences, and emerging trends.
• Collaborate closely with border-store teams, Sales Operations, Supply Chain, Logistics, Finance, and Marketing to ensure product availability and customer fulfillment.
• Operate within approved pricing, margin, payment, credit, and commercial guidelines.
• Maintain accurate customer records, sales forecasts, and activity reports, submitting information within agreed timelines.

Qualifications and Experience

• Bachelor’s degree in Business Administration, Sales, Marketing, Commerce, or a related discipline.
• Minimum of five years’ experience in sales, business development, territory management, key account management, or similar commercial roles.
• Experience in FMCG, food, agriculture, wholesale, distribution, or cross-border trade is advantageous.
• Proven track record in developing new markets, acquiring customers, and meeting sales targets.
• Strong understanding of sales planning, customer development, and commercial negotiations.
• Knowledge of cross-border trade and regional market dynamics is a plus.
• Proficient in Microsoft Excel, Word, PowerPoint, Outlook, and relevant sales reporting tools.
• Excellent written and verbal communication skills in English; additional Zambian or regional languages are beneficial.
• Valid driver’s licence is required.

Personal Attributes

• Commercially driven with a strong focus on delivering measurable results.
• Proactive, entrepreneurial, and opportunity-oriented mindset.
• Customer-centric with excellent relationship-building and negotiation skills.
• Self-motivated and capable of working independently across multiple markets.
• Resilient and adaptable to dynamic market conditions.
• Organised with strong planning and execution discipline.
• Accountable, professional, and committed to excellence.
• Willingness and ability to travel extensively as required.

How to Apply

Interested candidates should apply by submitting a single document containing their cover letter, CV, relevant qualifications, Grade 12 certificate, National Registration Card (NRC), essential certificates, and any other pertinent credentials. Please use the following link to submit your application:

Submit Your Application

Additional Information

This role is classified under the Transport & Logistics category. Yalelo Limited is committed to building sustainable cross-border sales channels and fostering market expansion in the region. Candidates should be prepared to engage with diverse stakeholders and navigate complex market environments effectively.