Marketing & Brand Manager

Marketing & Brand Manager Opportunity in Lusaka

Vanimi Zambia Ltd, a premium chocolate company based in Lusaka, Zambia, is seeking a dynamic Marketing Brand Manager to join our expanding team. This role offers the chance to lead marketing brand manager jobs in Lusaka that drive brand growth and consumer engagement within the fast-moving consumer goods (FMCG) sector.

About Vanimi Zambia Ltd

We craft exceptional chocolate products enjoyed across supermarkets, specialty retailers, corporate gifting, hotels, and direct-to-consumer platforms. As we continue to grow, we are looking for a Marketing & Brand Manager who will play a critical role in shaping the next phase of our brand’s journey, combining strategic insight with hands-on execution in an entrepreneurial environment.

Role Overview: Marketing Brand Manager Jobs in Lusaka

In this full-time role, you will develop and implement marketing strategies that enhance brand visibility, stimulate consumer demand, and support commercial growth. Collaborating closely with founders, sales teams, agencies, and retail partners, you will ensure our brand stands out both in-store and online. This position is ideal for a commercially minded marketer passionate about building strong brands and making a tangible impact.

Key Responsibilities

• Brand Strategy & Management: Develop and execute comprehensive brand strategies and annual marketing plans; maintain consistent brand messaging and visual identity; monitor market trends to enhance brand relevance.
• Retail & Shopper Marketing: Design initiatives that drive sales in supermarkets and specialty retail; coordinate promotional calendars; collaborate on retailer presentations and new product launches; conduct store visits to evaluate shelf presence and competitor activity.
• Product & Innovation Support: Lead marketing efforts for new product launches, seasonal campaigns, and packaging updates; gather consumer insights to guide innovation.
• Digital & Consumer Marketing: Manage content and communications across digital channels; oversee social media strategy; support direct-to-consumer growth through targeted campaigns and partnerships.
• Corporate & Hospitality Marketing: Create tailored marketing materials for corporate gifting and hospitality sectors; support business development with compelling sales assets.
• Agency & Budget Management: Coordinate external partners; ensure projects meet deadlines and budgets; monitor marketing spend.
• Insights & Performance Tracking: Establish KPIs; analyze campaign results; track competitor and consumer trends within confectionery and FMCG markets.

What Success Looks Like

• Implementation of a clear and effective annual marketing plan.
• Enhanced brand consistency and visibility across all channels.
• Successful execution of key seasonal and promotional campaigns.
• Strengthened support for supermarket and specialty retail partners.
• Improved direct-to-consumer marketing effectiveness.
• Established robust marketing performance measurement and ROI tracking.

Qualifications and Experience

• 5 to 10 years of experience in marketing or brand management within FMCG, preferably food and beverage, confectionery, or premium food sectors.
• Proven track record in developing and executing integrated marketing campaigns.
• Experience working with retail channels and shopper marketing initiatives.
• Strong project management skills with the ability to handle multiple priorities.
• Excellent written and verbal communication skills.

Preferred:

• Experience in entrepreneurial or growing business environments.
• Exposure to both consumer and B2B marketing.
• Experience with product launches and packaging development.
• Familiarity with digital marketing platforms and analytics tools.

Personal Attributes

• Commercially minded with a focus on driving business growth through marketing.
• Proactive and hands-on approach to work.
• Creative and strategic thinker with practical execution skills.
• Consumer-focused, curious about customer needs and behaviors.
• Collaborative team player who builds strong internal and external relationships.
• Adaptable and comfortable working in a fast-paced, evolving environment.
• Resourceful in delivering results within budget constraints.

Why Join Vanimi Zambia Ltd?

• Contribute to the growth of an exciting chocolate brand at a pivotal stage.
• Enjoy a high level of ownership and visibility within the company.
• Work within a collaborative, entrepreneurial culture with direct access to decision-makers.
• See your ideas come to life in products and campaigns enjoyed by consumers daily.

Application Process

Interested candidates are invited to submit their CV along with a brief cover letter explaining their enthusiasm for this role and relevant experience to info@savannachocolate.com.

Hiring Manager’s Note

We seek a marketer who thrives on building brands, understands retail realities, and embraces the challenge of growing a premium FMCG business through strategic thinking and hands-on execution—not someone who simply manages agencies or campaigns from afar.